DIEGO BARROSO

Digital Marketing & IT Project Manager, Nestlé

Bio: I am a passionate and results-driven professional with strong communication, management, entrepreneurship, and coaching skills. My focus is on delivering value while building trustful relationships with businesses and colleagues in a competitive environment. I thrive on challenging myself and my team to be the best versions of ourselves, continuously improving and embracing a learning mindset.

Throughout my career, I have achieved proven success in various roles, including eBusiness Manager, Digital Marketing Manager, Digital Transformation Project Manager & Consultant, and Key Account Manager. I have worked with a wide range of businesses and sectors, both on the agency and client sides.

Currently, I hold the position of eBusiness Manager for Nestlé Nutrition Iberia, where I am responsible for managing the e-Business ecosystem and driving the digital transformation strategy for Spain and Portugal. At Nestlé, my primary focus in eBusiness is to ensure that brands effectively leverage the best digital strategies to establish seamless connections with the new generation of consumers.

Over the past two decades, I have gained extensive experience working with diverse companies worldwide. I have founded and led a Digital Marketing Agency, Ads&Tea, with operations in London and Spain. Additionally, I have served as a Brand Manager for a startup called Superleague Formula and held strategic planning and account executive roles at renowned Communication Groups, including Publicis (Saatchi & Saatchi), Interpublic (Clouseau - FCB DRAFT), and WPP (TBWA).

ENRIC LLOPART

Co-Founder & Managing Partner at D2F Partners / Former Digital Director, FC Barcelona / Former Vice President at Edelman, Disney Global Lead, Head of Digital Latin America

Bio: At D2F, they build products and provide services to transform brands by unlocking business value from their fans, audiences and communities. They operate in the confluence of sports, entertainment and media.
While at the FC Barcelona, he was in charge of its global digital strategy and execution, including Digital products (websites and apps), the creation of new subscription products (Culers membership and Barça TV+), Social Media strategy (+400M fans globally and leaders in engagement and views during my time in the role), market specific digital strategy and execution coordination (moving the club to #1 digital club in China), fan data management, digital partnerships and activations, eSports/ Gaming.

At Edelman, Enric Llopart was Running the global Disney account, coordinating digital marketing projects and teams in the US, Latin America, Europe and Asia. I helped teams around the globe think and execute social media, content marketing, CRM, influencers, user activation and analytics projects and initiatives.

BRUNO BALLESTÉ

Social Media Manager CAA - Former Barça Studios, Barça TV+, FC Barcelona

Bio: Leading Digital Strategy of clients in CAA, the world's number one talent agency. Before, contents, commentator, pitch reporter and live translations on Barça TV+. Previously, commentator and producer of the LaLiga Live and Viva LaLiga programs on the La Liga TV International channel (Mediapro). He also worked at Atlas Agency (Telecinco and Cuatro) as a reporter for different news programs.. Bruno Ballesté worked also at Radio Marca for two years, producing and hosting Planeta Tenis. He also wrote on several sports websites and managed social networks.

PABLO BOSCH

Freelance - Content & Community Manager / Former content manager and community manager at Probike / co-founder of Countop

Bio: Freelance content & community manager specialized in sports events and brand activations. Passionate about sports, especially cycling, skiing, tennis, and paddle tennis, which I regularly practice.

Over the years, I have specialized in creating real-time content for events during their celebration, working closely with photo and video teams that complement the content creation I do with my phone. I manage social media for sports events but also conduct activations for brands at these events.

My recent work in events has been for Premier Padel, La Vuelta, Rakuten, Canyon, Soldeu El Tarter World Cup, Yamaha, Babolat, Quebrantahuesos, Andalucía Bike Race, Davis Cup, Lapierre Mavic Unity MTB Team, etc. Additionally, I previously worked for Probike in Barcelona.

MANU ARJÓ

Head of Product, Interflora / Former Product trainer at the Hero Camp / CEO at Be.Green / Chief Product Officer, Colvin / Mobile Product Manager, Softonic / Mobile Director, Groupalia / CEO, Fodd2u

Bio: Interflora Group is the leading European flower and gift platform. It is the number one consumer brand for flower and gift delivery in Europe. It also includes a portfolio of leading complementary brands including Cadeaux.com, OhMyGift, ASK Premium Beer and Chocolate Louis.

As Head of Product, Manu Arjó is responsible for overseeing all Digital Products across the group. He leads the Product Managers team as the key interface between business strategy and the digital product landscape. He also takes care of defining a customer-centric B2C product vision, the associated product strategy and breaking it down into an actionable roadmap for each of our user-facing digital products.

LORENA BERNAL

eCommerce Lead at Barcardi Spain

Bio: Ecommerce & Digital Marketing Manager with 10+ years’ experience in eCommerce Business Development, growing sales, managing costs, streamlining operations & maximizing online customer satisfaction.

Leading the digital marketing strategy, promotion activity and creative visual creation in companies such as Inditex, Mango and currently in Bacardí.

I lead and participate in projects related to Marketplaces in different markets (Amazon, Tmall, Zalando…), Data, Retail Digital Media, and Online Content.